Nov. 2020

Role

UI Researcher & Designer

Tools

Miro & Figma

Overview

The US Department of Education website is a vital resource for financing one's post-secondary education; currently, there is a loss in engagement due to the current design of the website. The solution is an entire redesign that focuses on the following UI design guidelines while also keeping essentials assets.

Research

To understand what was required to make a redesign that would improve the engagement on the Department of Education's website, two actions were required: redline annotations and card sorting.

Redline Annotations:

Issues:
  • The website is very text-heavy
  • Redundant links
  • The style of the website is outdated
Opportunities:
  • Reduce the amount of text on each webpage
  • Add a color palette to the website
  • Redesign the navigation
  • Use more images

Card Sorting:

Tested four users to create groups of the 30+ cards
Main Conclusion:
  • The site navigation needed reorganization so users could easily progress through the website.
Card Sorting - Before
Card Sorting - After

Ideation

Sitemap:

The sitemap has categories that would be easy to navigate; the categories are loans, grants, data, and laws.

Prototype & Test

Lo-Fi Wireframes:

Usability Testing:

Objective:
To find the usability of the homepage and to prove the navigation is easy to use for both the desktop version and mobile.
Task 1:
Find the primary navigation bar on the homepage.
Task 2:
Complete the workflow of applying for a loan.
Task 3:
Repeat the task on the mobile version.
Takeaways:
Although all users were able to complete the tasks, one of the users initially did not register that the secondary navigation for the mobile prototype was a horizontal scrolling menu.

Style Guide:

Hi-Fi Wireframes

Videos of Prototypes

Conclusion

By finding the issue points of the original site, reorganizing the pages of the website, and creating a user-friendly style guide, the Department of Education could have a website that improves the amount of user engagement.